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Speaker
Michelle Davis
@71mediacoMichelle is a 55+ UGC creator who started around three years ago with no previous experience in content creation. Since then, she has worked with well over 100 brands across skincare, apps, tech, homewares, and gadgets—including a world-leading sewing and craft brand.
She loves editing, experimenting, and pushing her creative boundaries. For Michelle, UGC has opened up more than brand opportunities—it has helped her discover what she’s capable of. She brings a friendly, relatable perspective to creating content and finding your place in the industry.


